Ian C Dunne
I'm Ian C Dunne. I'm a media production/communications specialist. Thanks for viewing my profile.
Ian C Dunne's Linkedin
Ian C Dunne's Linkedin
• Srategize, develop and execute complex and detailed communication plans for both existing and potential stakeholders via CRM and emailing marketing platforms • Manage, design, create and distribute email marketing copy and content • Design (first-hand) marketing materials for distribution to 100,000+ prospective students and families, as well as process and facilitate sales orders • Manage University Advertising/Communications and Marketing budget, as well as seek new vendors and opportunities for exposure • Produce, coordinate and direct campus events via live video internet stream • Manage and coordinate production schedules for on-site video and photography shoots • Create and produce in-house and out-of-house video promotions, tutorials and commercials • Maintain, manage and create content for the University's website (CMS & Wordpress) • Helped develop; currently manage and oversee infrastructure for the University's internal communications portal (MyPacerNet) • Develop, distribute and manage content for the school's social media networks (Facebook, Twitter, Instagram, YouTube, Flickr, etc.) • Track/measure website and social media analytics o Helped generate 90.3% increase in unique visitors to website in eight month period o Increased time spent on website by 22 seconds in same eight month period o Self-generated 2,000+ views on university YouTube channel in 180-day period o Produced nearly 600 “Likes” on university Facebook in 180-day period • Write, copyedit and report campus news via seasonal bulletins and newsletters • Draft and distribute news releases to local media and University stakeholders • Continuously seek opportunities for University media exposure, including but not limited to scheduling television interviews for University president, faculty, and staff members • Maintain working relationships with local media • Organize and lead digital communications training seminars for faculty, staff, and students • Manage small staff and interns • Create and manage department budget proposals and spending • Create/copyedit department and University policies and procedures • Recruit for and promote the University at college fairs
o Founded a freelance commercial video production company o Develop commercial content for clients based upon advertising needs o Write, copyedit, film/edit commercials for multiple media platforms including television and web advertising o Manage and coordinate production schedules for on-site video and photography shoots o Custom create video and sound projects through the use of Apple Final Cut Pro, Adobe Pro Premiere, Audition, Photoshop and After Effects o Manage company Wordpress site and monetized YouTube Channel o Generate exposure through social media such as Twitter, Facebook, blogs, YouTube, etc. o Generated 2k hits on a single YouTube video in less than 48 hrs.
Christina Motley, LLC delivers on point marketing strategy WHEN & WHERE you need it with a suite of marketing services from CMO For Hire to integrated marketing strategies and solutions for a variety of industries from Fortune 500 enterprise to Small and Medium-Sized Businesses (SMBs), ensuring alignment with company business goals.
o Managed day-to-day news coverage by using editorial judgment and sent photographers and reporters on assignments o Managed and spearheaded up to 12 hours of newscasts on a daily basis o Managed and produced the top-rated newscasts at News 14 Carolina o One of the most senior producer on staff; trained and managed other news staff and on-air talent o Coordinated and conducted interviews with public figures and celebrities o Wrote and edited copy in accordance with AP style guidelines for on-air and web-use o Drove traffic to the company's newscasts and website through promotional writing and video-editing o Strategized and helped write feature stories o Managed breaking news in a swift and factual manner o Lead editorial meetings and conference calls o Fact-checked, maintained quality control, and followed up on stories of the day
o Produced a grant-funded, weekly news show covering Eastern Wake County o Worked with Town Manager to drive coverage of the town's meetings and events o Anchored broadcasts on occasion o Wrote scripts and feature stories o Filmed and edited video
Bachelor of Arts (B.A.)